For over 20 years, industry executive has helped more than 1,000 older Bay Area residents find their best living option.

Senior living industry executive Anita Varelas has launched Neighborly Senior Placement to provide a uniquely customized approach to helping elderly clients who reside in the San Francisco Bay Area.

Unlike national senior placement companies, Neighborly Senior Placement is hyper-local. Mrs. Varelas, a Bay Area native, has been providing personal guidance to families in finding and selecting the senior living community that feels right for them and their loved ones.

“Starting my own company is the fulfillment of a dream,” says Mrs. Varelas. “From the very early days of my career, I realized that most referral businesses do a less than thorough service of placing seniors into their new Bay Area senior community homes. I am in a unique position to help guide loved ones and families because I’ve helped more than 1,000 older Bay Area residents find their best living option for over 20 years.”

Anita has worked as Regional Sales Director for senior living companies in California, Oklahoma, and Texas. Along the way, she received her Residential Care Facilities for the Elderly (RCFE) license and her certification in Gerontology and dementia care.

Neighborly Senior Placement connects clients with specific local senior communities that best fit their needs, including:

  • Independent Living
  • Memory Care
  • Assisted Living
  • Skilled Nursing Care
  • Continuing Care Retirement Communities
  • Board and Care Home

“I’m with my clients every single step of the way — from the initial phone call to the first night in their new home at a senior living community,” adds Mrs. Varelas. San Francisco, Alameda, Contra Costa, San Mateo, and Santa Clara Counties are the areas that she currently serves. Best of all, she offers this service at no charge to clients and their families because her compensation is provided by the communities her clients select.